blog

By
Anjney Midha
May 23, 2018

Willie Hartman: Design at Ubiquity6

This is part of a series of blog posts featuring some of the amazing talent we have working on the technology behind Ubiquity6.

This week, we’re excited to be featuring Willie Hartman. Willie is a designer at Ubiquity6 who oversees the UI / UX for our primary app as well as interaction and first party content prototypes.

Why did you choose to join Ubiquity6?

I love working with AR content and teams and I have a lot of experience in the space so I was actively looking for opportunities in AR. While I enjoyed working with iconic brands such as Star Wars and Disney to help develop their approaches in AR and VR, I wanted to join a company where I could be closer to the product and have more ownership over our direction.

When I first learned of Ubiquity6, I was working closely with Magic Leap so I had enough exposure in the industry to know that Ubiquity6’s approach was cutting edge and forward looking. The technology they are working on was something that I had never seen anywhere else. Rapid localization and persistence on a phone blew me away. I had never seen that on mobile before but I had seen it on some very specialized hardware and runtime scenarios. I saw that they had figured out a way to take all the benefits of an integrated hardware device and put it into the cloud which basically gives your phone super powers.

What are your working on right now?

One of the coolest things I am working on is our 3D and 2D menu systems to launch experiences that are placed in the real world. There are dozens if not hundreds of types of experiences that we can imagine folks will want to build, so the menu system and the abstractions we are introducing have to be flexible enough to support concepts far into the future. Our approach is to prioritize delightful primitives that encourage a structured, modular presentation of augmented reality content. This will allow anyone, from an industry insider to a layperson, to be able to open our app and see something amazing and easy to understand very quickly. Designing these formats and weaving the concepts through the product is one of the neatest things about my role at Ubiquity6.

What is the favorite part about working for Ubiquity6?

I’ve always been super excited about the AR promise our tech is enabling. Aside from the product and ownership I feel over my work, one of my favorite parts of working at Ubiquity6 is how talented the team is here. I’ve worked with some of the biggest brands in entertainment, who have incredible resources and talent and I can honestly say that Ubiquity6 has some of the best people I’ve ever worked with in my career. Everybody is very smart and good at their jobs and I constantly feel like I’m learning a lot.

I also love that people here work smart, move fast, and are not afraid to take calculated risks to benefit the long term. When you look at a company like Disney, you realize that they don’t need to ship anything. They have earned the luxury of only shipping when they have something amazing which is why every Disney movie is a hit. At Ubiquity6, the entire team is constantly pushing themselves to bring the product to the next level, and while they move fast, they make very carefully considered decisions.

What are 3 words to describe Ubiquity6?

Fast, Thoughtful, Optimistic

What advice do you have for prospective Ubiquity6 candidates?

For anyone looking to join the team, the best thing you can do to prepare yourself is to really look into and understand the AR landscape. Try to really imagine just how big this idea is and what it would take to serve the huge amount of AR content that would be necessary to create a sci-fi future. There are so many inspirations: the images, the rich descriptions, the movies, all the places you’ve ever imagined AR would work in fiction — just imagine the type of company it would take to support all of that. That’s what we’re trying to do at Ubiquity6 and I think it’s incredibly exciting.

By
Anjney Midha
May 23, 2018

Willie Hartman: Design at Ubiquity6

It’s been a wild three months.

From graffiti filled streets in Spain to underground bunkers in Sausalito, subway stations in Tokyo to industrial kitchens in Texas, the Display.land community has been blowing our minds every morning by capturing, sharing and exploring each others’ spaces from around the world during our early access period.


To learn more about our story of getting to here and where we’re going, keep reading, but if you just want to try it out yourself, head on over to the iOS or Android stores to download and start creating!

What You Can do Today

Capture any space with the device you already own — from as small as a courtyard to entire city blocks
Edit insanely fast — changes you make to your spaces are rendered and saved in real time.
Instantly share your spaces via web links and videos, or freely export them as 3D models
Explore the world and join a community of global explorers in 50 countries

How We Got Here

We started U6 with the mission to unlock new ways for people to create and connect in the physical spaces they care about, such as our PlaySFMOMA space last year.
To create that experience, we captured the SF MOMA’s physical space in 3D using a commodity smartphone, edited and authored it remotely in a web browser, and allowed hundreds of people to browse and experience the sandbox together in real time from their own devices onsite in AR, and remotely via desktop and webVR browsers.

With today’s release, we’re beginning to put those same tools in everybody’s hands, with the goal of building and improving our roadmap in public with our community.

Where We’re Going: Editing Reality Together

Unlocking a new digital canvas for creativity and shared experiences.
Our goal is to grow Display.land into a destination where people can create, share and explore together in new, immersive and interactive ways.

We believe the best way to achieve this is by releasing often and publicly, supporting our earliest creators, and constantly increasing access to creative tools only previously available to high end gaming, graphics and 3D professionals. In the coming months, you can expect to see regular updates along this path.

Display.land is for those of us who see art in reality. If this sounds like something you’re interested in working on, shoot us a note! We’re working on some of the hardest challenges in computer vision, graphics and multiplayer networking and are hiring actively.

-Anjney & Ankit
Co-founders, Ubiquity6

This is part of a series of blog posts featuring some of the amazing talent we have working on the technology behind Ubiquity6.

This week, we’re excited to be featuring Willie Hartman. Willie is a designer at Ubiquity6 who oversees the UI / UX for our primary app as well as interaction and first party content prototypes.

Why did you choose to join Ubiquity6?

I love working with AR content and teams and I have a lot of experience in the space so I was actively looking for opportunities in AR. While I enjoyed working with iconic brands such as Star Wars and Disney to help develop their approaches in AR and VR, I wanted to join a company where I could be closer to the product and have more ownership over our direction.

When I first learned of Ubiquity6, I was working closely with Magic Leap so I had enough exposure in the industry to know that Ubiquity6’s approach was cutting edge and forward looking. The technology they are working on was something that I had never seen anywhere else. Rapid localization and persistence on a phone blew me away. I had never seen that on mobile before but I had seen it on some very specialized hardware and runtime scenarios. I saw that they had figured out a way to take all the benefits of an integrated hardware device and put it into the cloud which basically gives your phone super powers.

What are your working on right now?

One of the coolest things I am working on is our 3D and 2D menu systems to launch experiences that are placed in the real world. There are dozens if not hundreds of types of experiences that we can imagine folks will want to build, so the menu system and the abstractions we are introducing have to be flexible enough to support concepts far into the future. Our approach is to prioritize delightful primitives that encourage a structured, modular presentation of augmented reality content. This will allow anyone, from an industry insider to a layperson, to be able to open our app and see something amazing and easy to understand very quickly. Designing these formats and weaving the concepts through the product is one of the neatest things about my role at Ubiquity6.

What is the favorite part about working for Ubiquity6?

I’ve always been super excited about the AR promise our tech is enabling. Aside from the product and ownership I feel over my work, one of my favorite parts of working at Ubiquity6 is how talented the team is here. I’ve worked with some of the biggest brands in entertainment, who have incredible resources and talent and I can honestly say that Ubiquity6 has some of the best people I’ve ever worked with in my career. Everybody is very smart and good at their jobs and I constantly feel like I’m learning a lot.

I also love that people here work smart, move fast, and are not afraid to take calculated risks to benefit the long term. When you look at a company like Disney, you realize that they don’t need to ship anything. They have earned the luxury of only shipping when they have something amazing which is why every Disney movie is a hit. At Ubiquity6, the entire team is constantly pushing themselves to bring the product to the next level, and while they move fast, they make very carefully considered decisions.

What are 3 words to describe Ubiquity6?

Fast, Thoughtful, Optimistic

What advice do you have for prospective Ubiquity6 candidates?

For anyone looking to join the team, the best thing you can do to prepare yourself is to really look into and understand the AR landscape. Try to really imagine just how big this idea is and what it would take to serve the huge amount of AR content that would be necessary to create a sci-fi future. There are so many inspirations: the images, the rich descriptions, the movies, all the places you’ve ever imagined AR would work in fiction — just imagine the type of company it would take to support all of that. That’s what we’re trying to do at Ubiquity6 and I think it’s incredibly exciting.

By
Anjney Midha
May 23, 2018

Willie Hartman: Design at Ubiquity6

Creators! Did you know that you can download any of your captures as a 3D model? 

We currently support OBJ, GLTF, and PLY file formats, which make it possible to use captures from Display.land in Blender, Cinema4D, Unity, Unreal, Maya, and most other popular creative software applications.

To download the 3D mesh, just open one of your captures in a desktop web browser, and click the download button in the upper-right corner of the screen. You’ll need to be logged in to see it.

If you are on iOS, the easiest way to open your capture in a browser is through AirDrop. You can AirDrop yourself the link to the desired capture by opening the Share Menu and pressing “More.” From there, a new menu will open giving you the option to airdrop the link. 

If you are on Android, we find it is easiest to email yourself the link. Open the Share Menu and press “More.” From there, choose email or whatever the best option is for you.
Once your 3D mesh has downloaded, this is where the magic begins. You now have the opportunity to create phenomenal artwork using captured physical reality. Try challenging the mundane by drawing in the absurd.

Or, experiment with contrasting elements. The opportunities are endless and the boundaries are limitless. Check out what our creators have made with Display.land below.
We absolutely love to see what our Creators create using their Display.land meshes. In fact, we have an entire Discord channel dedicated to them! You can find this channel here: https://discord.gg/b2vxQpu.
We can’t wait for you to join and to see how Display.land has inspired you. ✨